Ok, before anyone does ANYTHING, let’s talk about how it important it is to choose the right digital product format! I’ve noticed that when people start thinking about creating a digital product, they almost immediately jump to “I’ll create a course!” Then it begins…they picture a course with recorded lessons, slides, maybe a talking-head camera…
“What digital product should I create?” The longer you sit with that question the more you’ll feel like you need to take another course, read another book, find another guru or do more research before getting started. I get it. But I want to offer you a different way through that stuck place, and it…
When I first started creating courses and digital products way back in the day, I didn’t think about digital product accessibility. I was focused on making things look good, getting the content right, and figuring out the tech. But then I started paying attention. I noticed that some of my own materials were hard to…
Hmmm, what digital product to make? I used to jump straight into building. I’d get an idea for a digital product, feel that rush of excitement, and immediately start outlining modules or sketching out a workbook. The problem what that I’d get a few hours deep into it and then realize I wasn’t sure who…
I talk to people who tell me they want to create a digital product but have no idea what they’d sell. And almost every time, just by listening to them talk, I can hear it. I can hear the digital product. The product is already there. It’s in the way they explain how they organize their classroom. …
You’re ready to create your course content, but then it hits you—the video part. Maybe you’re thinking you’ll need professional equipment, a perfect studio setup, or worse, you’ll have to stare into a camera lens for hours while trying not to look awkward. As a course creator, this is where I get stuck too. All…
I’ve been paying attention to what’s happening with digital products lately, and I’ve seen some clear patterns on where digital product trends are going. Now I don’t think you abandon the digital products you’re working on, but I do believe understanding these trends can help you create something truly valuable and stand-out-ish(?). Here’s what I’m…
If you’re 50+ and have been Googling “how to create digital products,” you might be convinced everyone else got a tech manual you missed. Well, you’re not behind. And you absolutely don’t need to become a graphic designer or spend $100s per month on all these techy tools people are promoting. What you DO need…
If you’re a nurse, you have some extremely valuable knowledge in your head that would make an amazing digital product. I feel this is such an important role these days when we have a shortage of nurses (and doctors), so stress levels of those who are working are very high, managing so many patients. I…
Most of us don’t think about creating accessible digital products. Not because we don’t care, but because we’re already overwhelmed with everything else we’re learning as we build our first digital products. But when your digital products aren’t accessible, you’re unintentionally locking out people who want to learn from you and buy from you. People…